Goodwill "Be A Little Extra. Do A Lot of Good." Holiday Campaign

When it comes to your holiday shopping, Goodwill may not always be the first place that comes to mind. But for savvy shoppers who are looking for one-of-a-kind items, look no further! We created these three quick videos that ran on social and in-store to remind us there’s more than just ugly sweaters to be found in the aisles of Goodwill—not to mention the fact you’re keeping countless items out of landfills AND helping others gain jobs and job training through other Goodwill programs. Which, if you ask me, fits the holiday spirit perfectly!

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CLIENT: Evergreen Goodwill of Western Washington | AD: Andy Westbrock | CW: Karina Zack | GCD: Andrew Gall | PROD: MacKenzie Huff | AGENCY: Copacino Fujikado | DIR: Kyle Ilenda | PROD CO: Fresh Coat Studios | EDIT: Brian Alter